Mara Jade's Musings

The thoughts of some girl somewhere

9 notes

Seriously, Sony. Why do you do this to me? To all women, really.I have over 40 PS2 games and easily over 40 PS3 games, not to mention I am a member of PlayStation Plus, a subscription service that I love and am happy to pay for. Is it really that rewarding for you to cop out like this? So rewarding that you alienate many potential and current consumers? Pander to the audience that everyone panders to? We live in a society that is centered around white men, I know, but you could at least try to pretend that isn’t the case, try to make it better. There *are* ways to do successful ad campaigns that don’t alienate people, you know. Instead, you throw women like myself under the bus and have advertisements like this as part of your daily routine. It’s advertising campaigns like this that make me rethink wanting to purchase a PS4.

Seriously, Sony. Why do you do this to me? To all women, really.

I have over 40 PS2 games and easily over 40 PS3 games, not to mention I am a member of PlayStation Plus, a subscription service that I love and am happy to pay for. Is it really that rewarding for you to cop out like this? So rewarding that you alienate many potential and current consumers? Pander to the audience that everyone panders to? We live in a society that is centered around white men, I know, but you could at least try to pretend that isn’t the case, try to make it better. There *are* ways to do successful ad campaigns that don’t alienate people, you know. Instead, you throw women like myself under the bus and have advertisements like this as part of your daily routine. 

It’s advertising campaigns like this that make me rethink wanting to purchase a PS4.

Filed under PS3 Sony sexism in advertisements sexism in media sexism in geek culture feminism sexism Girls vs Women gaming video games

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